Dr. M. Thamaraikannan is an accomplished and experienced educator, researcher, and author with 30 years of teaching experience in higher education. In 2004, he earned his Ph.D in marketing and has made significant contributions to the field.

He has guided 50 M.Phil and 21 Ph.D Scholars demonstrating his commitment to mentoring the next generation of researchers. He has also published 43 articles in National and International journals, showcasing his expertise and knowledge in the field.

Since 2017, Our Principal has served as the Head of PG and Research Department of commerce, Sri Vasavi Collage, Erode, Tamil Nadu. As a result of his dedication to teaching, he has inspired and educated countless students. He has also published 7 books in the last five years, solidifying his status as a highly accomplished author and a leading voice in the field of marketing.

Our Principal has been honoured with numerous awards throughout his career, including the Silver Medal for meritorious service in NCC, Life Saver Award by NCC Organization, and the Rajiv Gandhi Gold Medal Award for Individual Achievement and National Development from the Global Economic Progress & Research Association (GEPRA) in August 2013. He was also awarded the Man of Achievement Award for the year 2015 from Rotary Club of Bhavani for his exemplary service and contribution to the community.

Furthermore, he significantly contributed to promoting diversity and inclusivity in education by raising the NCC Girls wing in the College. He has also secured funding for two projects by the University Grant Commission work Rs.2,00,000/-  lakes and above, which showcases his expertise in grant writing.

Our Principal is a respected and accomplished educator, researcher, and author with a proven track record of success. His wealth of experience and knowledge make him an invaluable asset to any academic institution or research organization.


  • To improve the activities of Internal Quality Assurance Cell (IQAC).
  • Getting Autonomous status to our college.
  • Exploring different means and ways of fund generation from UGC and other funding agencies.
  • Aiming for potential for excellence.
  • As a researcher, efforts will be taken to get research projects (both major and minor) which leads into the development of new research areas in our institution.
  • Setting of green environment in the college campus.
  • To improve the basic infrastructure of the college to the possible extent.


Mobile No: 9842889837


S.No.Name of the PrincipalDuration
1Prof. A. Pandurangan1967 – 1978
2Dr. S. Krishnaswami1978 – 1985
3Prof. A. Pandurangan1985 – 1986
4Prof. P. R. Venkatachari1986 – 1988
5Prof. V. Sivakumar1988 – 2010
6Prof. E. Akilan2010 – 2012
7Dr. S. Jayasankar2012 – 2015
8Dr. N. Jayakumar2015 – 2022
9Dr.P.Sivaprakasam2022 – 2023
10Dr.M.Thamaraikannan2023 – Till Date